* From 26 May 2008 see Consumer Protection from Unfair Trading Regulations.
This Order requires that anyone who is a trader should make it clear in advertisements that the goods referred to are being sold in the course of a business. Where it is not clear from the format of the advertisement itself some additional information may be required to make this clear to consumers, otherwise they may assume the advertiser is a private individual and therefore believe their legal rights are restricted. A trader who fails to comply with this Order commits an offence.
